Community engagement
Build your own communities, the meetups and podcasts and open-source projects, and show up in the ones that already exist. We keep a database of developer communities and we know who actually matters.
What Developer Relations covers
Five areas, named plainly. Most engagements end up touching two or three of them.
Thought leadership
A developer brand is trust, and trust is earned. Grow internal Developer Advocates, hire seasoned ones, get your engineers on the right stages. 50+ speaking coaches in our network.
Content delivery
Spray-and-pray is not a strategy. Content calendars, evergreen versus micro, guest spots on the venues your audience already reads. Measurable, or it does not count.
Documentation as a community tool
Good docs are the most reliable inbound channel a developer-facing company has. Make them interactive, invite contributions, treat them as a product and not an afterthought.
Fractional CTO & Developer Management
Senior engineering leadership without the full-time salary. We run hiring, performance, career structure and team rituals while you scale.
How we engage
Five shapes the work tends to take. Pick the one that fits where you are.
DevRel program set-up
Fixed-price · 8 to 12 weeks
For companies starting a DevRel practice from nothing. We scope the role, lay the plumbing, run the first 90 days, then hand the keys to your hire.
DevRel program audit
Fixed-price · 2 weeks
For programs that grew organically and now need a senior outside read. Written report and a walkthrough. No obligation to buy the follow-on work.
Fractional CTO
Retainer · 4 to 8 days/month
Strategic technology leadership, part-time. For early-stage companies whose founders need the depth of a CTO but not the full-time cost.
Developer Management
Retainer
Embedded engineering management for teams that have engineers but no manager. Hiring, performance, career structure, team rituals.
Speaking coaching and conference placement
Project-based
Usually part of a set-up or an audit, rarely standalone. We coach engineers for talks and point them at the venues worth their time.
When Developer Relations is the right call
When yes
- You've decided DevRel matters but you have no idea where to start.
- You have one Developer Advocate and you can't tell if they're thriving or burning out.
- You've poured money into conference sponsorships and you can't tell if any of it worked.
- Your engineers are told to make content, but the program around them has stalled.
- You need senior technology leadership, but a full-time CTO is the wrong shape and the wrong cost.
When no
- You don't yet have a product developers can relate to. DevRel cannot paper over unclear product-market fit. No amount of good DevRel saves a weak foundation. Get the product right, then come back when developers actually want to talk about it.
The Fireside connection
The Fireside podcast (249+ episodes since 2018) is the visible part of Voxgig's DevRel work. Most engagements lead, sooner or later, to a Fireside conversation.
Editorial integrity
The podcast is not a deliverable, and we will not sell it as one. Editorial control stays with the host. No paid placements, no sponsor-driven episodes. Trust is the whole asset.
The door is open
If you would like your team on Fireside as part of a program, we will talk about it in scoping. No promises about what makes the cut.
Book a 30-minute call
We'll both know whether there's a fit in the first ten minutes. No fit, no hard sell.